Road Signs Direct SEO Case Study
Results:
In brief, results after four weeks, (which can be verified on the screen shots below):
• Traffic rank up 15.66 million places
• Time on site up 598%
• Global users up 1,000%
• Page views up 430%
I was approached by the webmaster of Road Signs Direct, a Newcastle based company that allows the trade and public to purchars road signs direct from the web.
Road Signs Direct, run by Ashworth Marketing Ltd - a B2B and digital marketing company based in Newcastle upon Tyne asked if we could make a significant difference in their search engine results, with a limited time and a fixed spend.
After some research, we decided that it would a be worthwhile project for both sides, and we could stay within the fixed budget if we optimised their home page and any other nine web pages (that they chose).
Hopefully, the results, shown above, provide some evidence of our ability. Four weeks after completing the optimisation task,
sales are up by 30%. This is astonishing as it would take Google and the other search engines, five to seven days to refresh
their index with the newly optimised page, and probably further time to upgrade the page's positions in the search engine results.
How can we consistently achieve such impressive results? Well, along with years of experience in search engine optimisation, we use our own propietary software, unique to ourselves, which greatly simplifies the task of optimising pages to help them achieve the very best positions they can.
We have proved many times that achieving multiple page 1 results in the search engine is a realistic ambition for most.